Kappa and Robe di Kappa are Italian sports- and casual wear at its best. Kappa was founded in 1916 as a sock and underwear company, and has since expanded its collection considerably.
Kappa has for many years been driving the best of the best. Italian Juventus was the first football team for Kappa to sponsor. Up through the 1980s then followed a large number of prominent European Football clubs: AC Milan, A.C. Barcelona, A.S Roma, Ajax A.J. with more. And Kappa did not stop by football. Kappa was sponsor of the famous U.S. national track and field team - and thus for legends such as Carl Lewis, Florence Griffith and Janice Joyner - in Los Angeles (1984) and Seoul (1988).
Kappa is now one of the most innovative brands of sportswear - clothes, where technology and performance, design and aesthetics go up in a higher unit. The well-known omini-logo is now seen at the top level all over the world. In Europe Kappa delivers playing jerseys to clubs as Italian AC Roma, French Nantes, German Werder Bremen, Serbian Partizan Belgrade, Spanish Real Betis. In Scandinavia, sponsorship agreements with Danish F.C. Copenhagen, Norwegian Brann and Vålerenga are among the largest.
Fila was conceived in 1911 in Biella, in the shadows of the Italian Alps. It was born of a textile DNA that was luxuriously and vibrantly textured. With a superb inclination for the avant garde and a taste for the finer things in life, Fila made a dramatic debut as an elite performance brand in 1973. It introduced cotton rib to tennis while courting the nobility of Björn Borg.
Today, Fila specialises in sportswear, shoes and accessories. Fila views sport as an identity – not just an activity. Consequently, their emphasis in the design of their clothing is on optimisation the athlete’s performance. This places huge demands on fit, material and quality, as only the best is good enough.
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RUSSELL ATHLETIC
Russell Athletic is new brand at Primetime Nordic. A number of nice styles are chosen and will hit throughout the Scandinavian market in spring 2010.
Russell Athletic was created in 1902. For over 100 years the company has supplied clothing to the USA's top athletes and teams.
Russell Athletic designs and produces innovative, comfortable, uncompromising and ultra-strong sportswear, which endorse athletes at all levels to do their best. From exercise among the youngest to the most professional sports teams. And at an affordable price.
Russell Athletic is known from American football, baseball, basketball, volleyball, athletics and much more in the U.S. and Canada. Russell Athletic is also the leading supplier of clothing for high schools, colleges and universities. All this help to create a hype among young people who see the brand as super cool ...